SMM
Social media marketing, or SMM optimization, is the utilizing of social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat in order to increase sales, draw attention to your brand or product and drive website traffic. More often than not this type of marketing is defined by providing engaging content on your social media profiles, listening to your users’ needs, analyze results and run social media advertisements. Our social media marketing team at Rubicom is all about connecting with your audience or customers and helping them understand your brand better. It is incredibly beneficial to your business growth.
We at Rubicom understand that nowadays most people rely on social media for advertisement and we provide the best social media marketing services specifically catered to your business.
What is SMM?
The term SMM stands for Social media marketing and it revolves around producing and sharing content on social media networks in order to increase engagement and bring awareness to the brand or product.
Activities that are part of social media marketing are posting text and image updates, videos, and other content that can drive audience engagement as well as advertising online on social media.
Businesses make use of social media in a number of different ways. Depending on what your business needs, social media marketing can be tailored depending on the business goals of your organization. This for instance means that if a specific target audience wants to be reached, for example, social media advertising would be used where the ads are highly targeted to that specific audience. Social media analytics on the other hand can be used with the purpose of analyzing the reach, engagement, and sales on social media using analytics tools. Furthermore, a business that has a goal in mind to collect feedback on how the brand is accepted online would use the listening and engagement strategy in order to monitor conversations and respond to relevant mentions. Moreover, these as a whole are often also known as social media management.
At Rubicomwe know social media marketing nowadays is incredibly important and moreover, most social media platforms already have built-in data analytics tools. These tools provide aid in tracking the engagement, progress, and success of ad campaigns. Additionally through social media marketing companies can address a range of stakeholders, that includes both current and potential customers, employees, and the general public.
What we offer
Here at Rubicom we are aware that on the market today there are a variety of social media platforms and having a presence on several of them in order to conduct social media marketing strategies is needed. Each of these online social platforms has different strengths and features which can be useful to your business. However, in order to know which platforms you want to use a decision on the goal is needed beforehand. Furthermore, developing a persona for better understanding who your target audience is advisable. Additionally, having a separate strategy for each of these platforms is crucial.
At Rubicomwe provide social media promotion service for the purpose of growing your business, generating more leads, acquiring new customers, or increase engagement. We provide this by carefully analyzing your target audience and taking your goal into mind. Our social media services guarantee the following benefits:
Increasing website traffic
Building conversions
Raising brand awareness
Creating a brand identity and positive brand association
Improving communication and interaction with key audiences
